InfiHeal : Infinite Healing Possibilities
About
InfiHeal is a mindfulness and mental health app that combines the power of science and the ancient knowledge of holistic healing techniques to help you live a better life. And help users do everything from meditating and improving sleep to reducing stress and increasing focus. Offering a range of ASMR-like healing affirmations, ambient music, and relaxing nature sounds. InfiHeal aims to help their users become more calm, safer and happier through daily sessions and regular listening.
Problem Statement
Living in the urban area makes it easy to feel stressed, depressed with many things they face. And many people know the problem they get needs some mindful meditation and musical healing to feel more relaxed and comfortable throughout.
Context
Music therapy is the use of music by a professional practitioner, as a therapeutic care to solve disorders. Mental health care is not easily available today. It’s either expensive or low in quality, and many people are not aware of it. Some people try to open up to their loved ones, but don’t find understanding or acceptance. I often try to develop my own social skills as well, which helps me learn more about myself and other people.
Why InfiHeal?
Most of the healing music in the market is geared towards alleviating the physiological symptoms of stress and anxiety, usually by inducing relaxed brain wave states such as Alpha or Theta with help of specific tempos and chord progressions. However, addressing the physiological symptoms only provides temporary relief since the underlying negative thought pattern remains unaddressed, which is why that feeling can resurface soon after one has finished hearing the tracks. This is where Infiheal is different from other platforms:
- Healing affirmations
- Unexplored Music
- Songs with affirmative lyrics
- Mind Body Connection
- Multidisciplinary Approach
How It Works
We combine the most effective elements of sound therapy and best musical approaches from the eastern and western parts of the world. For each purpose, we use the right combination of Healing Affirmations, binaural beats, isochronic tones, Ragas, Mantra chants, sounds of nature, and Schumann’s resonance. Every track has multiple elements for healing:
- Base Track-Every track has a base music track which is inspired by sounds of nature, instrumental rhythms, ambient music, Ragas, Mantra chants etc. Aspects such as tempo, scale, genre, chord progressions etc., are chosen with the underlying objective of either relaxation or a kind of stimulation for facilitating the release of repressed emotions.
- Healing Affirmations- Our Affirmations are added to the base track at a very low volume (just below the conscious awareness threshold). One cannot consciously hear these affirmations, but they bypass our conscious barriers and enter our subconscious mind.
- Frequencies- Special frequencies such as binaural beats or isochronic tones are added to certain tracks depending on the functionality/cause that needs to be addressed. These frequencies help in inducing a certain brainwave state to aid holistic healing.
Research
We did research to know the problem and feel like what our user feels in their day to day life. First we spread the questionnaire to understand how they feel emotionally at any particular time, then I got 220 respondents and almost 90% of them have felt stressed, uncomfortable, and need time to break from their daily routine in the last month.
To handle that problem, what kind of activities make them feel refreshed (ex. play games, walk around, listen to music, etc.), sleep, tell the story to closest people, religious service, listen to motivation, listen to music, turning off gadget notifications. Some people also get sleeping pills, and do self-harm.
Among the 220 respondents, 23% of them listen to music almost all the time to get motivated or to relax. However, there is also 30% of people who prefer sleeping. And as we will be helping users get better sleep with the help of music, so collectively 53%. Which means there is an untapped potential to tackle.
Empathising: understanding our market and our users Remembering that our goal is to create a wellness app and we believe in the power of music to feel better. So we created this mapping: entertainment vs medical and music vs sound (white therapeutic sounds).
Users and their pain points
We conducted user interviews using the Job-to-be-done method. They revealed very interesting insights: first, the interviewees tend to avoid taking medicines to preserve their health. As our most of the users are into natural therapies and meditation healing they try to avoid other modes of healing. Drugs are supposed to heal our pains, but because of a distrust towards pharmaceutical companies due to the several scandals, people are reluctant to take them. This leads to an increase interest in “alternative medicines” (osteopathy, plant-based treatment, body energies…). Few users mentioned music as a help to soothe their anxiety and depression, even physical pains.
Rajendra Shukla
31years, Project Manager
The insomniac, Reluctant to traditional medicines
“ When I had my Depression, the only thing that could get me out of bed was Music. ”
Goals & Needs
Find a way to let go, And clear his head to sleep properly.
Calm his anxiety.
Reconnect with his body.
Frustrations
Lack of trust in traditional medicine towards drugs.
Believes in alternative medicines, but sometimes doubts the effectiveness.
Soumit Jain
38years, Business Owner
The believer of science and spirituality, Thinker.
“ I feel that the right to calm and stress-free Life should be accessible to everyone ”
Goals & Needs
Achieving the sense of progress.
Being in control of mind and body.
Saving time, money and energy.
Understanding what he is doing and why?!
Frustrations
Spending money on unnecessary things.
Things which causes him anxiety and anger.
Dealing with unexpected/sudden problems.
Keerthi M.
28 years, Consultant
Career oriented achiever and frequent traveller.
“ I would love to be able to manage better my work life and my personal life ”
Goals & Needs
Have a better balance between her work life and private life.
Going further with meditation and relaxation.
Find a way to do routine.
Frustrations
No time to do meditation/yoga or any other relaxation activities.
No real motivation to build a routine despite the good effects on health.
Paper Prototype
We derived pain points and goals from user research, we began making sketches to create the UI of the mobile app. Taking inspiration from other music platforms like Calm and HeadSpace, We also created a simpler page to help users find it easier to manage their music listing. We tried several different solutions to create better musical experience, and iterated till we achieve the most effective and relaxing solution.
Design & Iterate
We discovered our journey from the subliminal sound therapy to well-developed app product. Making the best with well known sound therapy & its application across the health care system.
InfiHeal is the healthcare data gathering & analysis platform for Multi disciplinary aspects such as moon phases, behaviour analysis and women’s health analysis.
MoodBoard
Our mood board is made of Water, Sky, Nature and Airy elements, mixing dark colors with hints of bright and light colors. The “Peacock Feather Layers” represents the visualization of sounds.
Look & Feel
To make sure to create a flowing design, we mixed and matched common practices as we want the users to instantly feel comfortable using our app.
1.Dark background:
To ease the eyes & help users to calm themselves, especially when using the app at night time. Also dark colors such as deep peacock, inspires a reassuring and comfortable atmosphere.
2. Playlist cards:
Mimic what the user knows, to ease the use and understanding the idea by overprinting the playlists titles. Also cards with rounded corners give more fluidic and smoothness to the app design.
3. Shapes:
We used rounded cornered shapes for buttons and cards, to reinforce the soothing aspect of the app.
Visual Design (VD)
We then used the paper sketches to create mock-ups of different screens in Adobe XD. Below you can see visual design of the key screens we designed in order to improve usability of the app according to the major pain points. We tried using fresh, dark and more approachable colour as peacock feather for InfiHeal Mobile app, also tried to keep solutions as simple and effective as possible to align with the better user experience goals.
Usability Testing (UT)
After creating wireframes and choosing a style, we did internal usability testing between team, And stared for high fidelity design. We made a prototype of the project and asked respondents to do tasks in order to test it with them. We picked realistic scenarios to engage the respondents in reaching their goals with the app. Using all the information we had, we designed tasks for users to complete.
Documented and restructured the language for user’s understanding. And conducted tests with different users, internal and externals!
We used different tools to analyse the user experience and the problems users came across (with the help of tools such as morae). It helped extensively to capture heat maps and user’s behaviour and patters.
ROW